The Balance Quest

Undeniably, back-links are the most important search engine optimization factor. There are various backlinking-strategies, some of them complicated and expensive, others very easy and straightforward. In this post, I’d like to quickly talk about one technique which is often overlooked, but can provide your sites with an excellent increase in search engine placement.

The two most widely used and well-known free blog providers are WordPress.com and Blogger. Blogger lets you monetize your blogs by utilizing AdSense or placing affiliate links. WordPress.com does not allow any type of monetization, however. Still, both of these blogging platforms can be useful SEO resources. Simply sign up and build a free blog on each of the sites and don’t even worry about monetizing the free blogs themselves. Instead, write some posts and include backlinks to your main money site. The free blogs then simply serve as backlink-sources, directing link-juice and visitors to your self-hosted, monetized site.

This is quite a simple strategy and the good news is that WordPress and Blogger aren’t the only free blog services available. Not even close. Off the top of my head, there’s also Blog.com, tumblr, wetpaint, Vox, Doodlekit, Livejournal and Bravejournal. Do a search for “free blog” or “free website” and you’ll easily find a dozen more. You can post content and links to each of these blogs, effectively building your own small link-network.

Now, you might be thinking that it must take a hell of a lot of time, writing so many posts on so many blogging platforms, just to get a few links. But remember: You can use the same content that you’re submitting to article directories and post it to the free blogs. If you make use of some good article spinning, you’ll even have completely unique content to submit to each article directory and each free blog.

Finally, let me also mention that there are systems like Web2Mayhem (check out a review, here) that can actually automate the posting of content to lots of free blogs for you. Free-blog-link-building couldn’t be any easier than that. Try this simple link-building strategy and get yourself that top-spot in the search engines!